ASIS&T UW Chapter Presents

Findability:

A Cyberspace Safari with Peter Morville & Joe Janes

At the crossroads of ubiquitous computing and the Internet, the user experience is out of control, and findability is the real story. Access changes the game. We can select our sources and choose our news. We can find who and what we need, when and where we want. Search is the new interface of culture and commerce. As society shifts from push to pull, findability shapes who we trust, how we learn, where we go, and what we buy. In this cyberspace safari, Peter Morville explores the future present in mobile devices, search algorithms, ontologies, folksonomies, findable objects, ambient advertising, and the long tail of the sociosemantic web. Reflect with Peter and Joe as they challenge us to think differently about the power of search – and findability – to redefine our sources of authority, inspiration, and competitive advantage.

Peter Morville is widely recognized as a founding father of information architecture. He co-authored the best-selling book, Information Architecture for the World Wide Web, and has consulted with such organizations as Harvard, IBM, the International Monetary Fund, Microsoft, the National Cancer Institute, and Yahoo!  Peter is president of Semantic Studios, co-founder of the Information Architecture Institute, and a faculty member at the University of Michigan. His work has been featured in many publications including Business Week, The Economist, Fortune, and The Wall Street Journal. Peter's latest book, Ambient Findability, was published in 2005. He blogs at findability.org.

Joseph Janes is Associate Professor and Associate Dean for Academics at the Information School of the University of Washington.  A frequent speaker in the US and abroad, he was the Founding Director of the Internet Public Library and the co-author of eight books on librarianship, technology, and their relationship, including Introduction to Reference Work in the Digital Age and writes the "Internet Librarian" column for American Libraries magazine.  He is the 2006 recipient of the Isadore Gilbert Mudge award from the American Library Association for distinguished contributions to reference librarianship.  He holds the M.L.S. and Ph.D. from Syracuse University, and has taught at the University of Michigan, the University of North Carolina at Chapel Hill, the State University of New York at Albany as well as at Syracuse and Washington. 

Sponsered by

The Information School

ASIS&T PNW

Seattle Public Library

WSA

MSIM program

Biomedical & Health Informatics

Technical Communication

Computer Science

Interactive Design program of the Art School

ALISS

UW Libraries Research Program Committee

UW Alumni Association